Low-income Americans more worried about online credit card security than high-income

Feb 19

Low-income Americans more worried about online credit card security than high-income

E-commerce, Security

44% of low-income Americans say they strongly agree that they don’t like sending personal information or credit card numbers over the internet, according to Pew Internet. 22% of Americans with household incomes below $25,000 annually, strongly agree that online shopping is convenient. For upper income Americans - household where the annual income exceeds $100,000 - 25% feel strongly in their concerns about sending personal information over the internet, 36% say they find online shopping convenient.

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Historical e-commerce growth rates, June 2007 to June 2008
US online households pay 11 bills a month online
44% of businesses rely on credit cards for financing
6% of US households with income average or above own a timeshare
Premium Internet video to generate $6 bln by 2013
$68 mln of domain sales conducted in the first half of 2008
Top US music retailers: Apple, Wal-Mart, Best Buy, Amazon, Target
50% of all Internet users will make online purchases in 2008
41% of online buyers of music ordered a CD and 58% downloaded digital files
56% of music buyers could buy music online
78% of US cell phone purchases are made in store
39% of cell phone buyers research phones on the internet
How do online music buyers find out about new music?
What online users do after buying music
12% of music buyers purchase digital music files
The Brazilian IT market will grow to $24 bln
How people learn about music they may want to buy
53% of online Americans purchased music in 2007
32% of internet users buy music online
56% of those who bought music most recently said they could have made the purchase online
62% of Americans say all of the music they buy are CDs
How users learn about new cell phones
Sharing content and buzz after buying music
27% of cell phone buyers said online information had a major impact on their decision
How people learn about music they may want to buy
12% of users buy their cell phone online
How Internet users find out about new music
What people do after buying music online
3.13 bln books sold in 2007
Demographics of an online music buyer
12% of music buyers purchase digital music files
How internet users who have bought music in 2007 use online resources to learn about music
Growth numbers for online banking users
59% of internet users use social media to vent about customer-care experience
41% of young Americans prefer site that makes recommendations
60% of internet users would change online retailers for Web 2.0 tools
Customer satisfaction across financial service institutions
E-commerce to generate $204 bln in 2008
Interest to promotional activities by US retailers
Average Easter apparel spending to reach $23.82 a person
Economic impact on choice of US retailers
Americans spend $14.44 bln on Easter in 2008
75% of China’s online gaming market is virtual item sales
25% of cellphone owners shop online on their phones
E-book sales Q1 2002 - Q4 2007
55% of online shoppers think about payment methods when checking out
32 mln insurance quotes were submitted online in 2007, 2 mln policies bought
US e-commerce sales up 29.5% in Q4 2007
US credit card market: Visa - 44%, MasterCard - 31%, AmEx - 20%, Discover - 5%
Insurance e-servicing visits grew 15% in 2007
E-commerce sales for 2007 reached $136.4 bln
US retail e-commerce sales in 2007 grew 19.0
The 4Q 2007 e-commerce estimate was up 18.0% from 4Q 2006
Top-selling product categories for 2007 holiday season
70% of users research everyday grocery products online
43% of Web users cannot find commercial information online
17% of Web users think official product sites are useless
Americans spend 24 minutes a day on online shopping
US e-commerce spending reached $34.7 bln by Q3 2007
Income levels and levels of confidence in e-commerce
66% of online users had bought something online in September 2007
Demographic profile of online shoppers
Income of online users who bank online
US footwear sales, 2005-2007
32% of internet users use online classifieds
1.4% of online revenues lost to fraud in 2007
Demographic progfiles of online purchasers online
Attitudes about online shopping: by household income
56% of low-income Americans go shopping once a week or more often
75% of internet users do not like sending personal information online
26% of online customers go to Amazon reviews before buying
Top mobile shopping activities: checking store locations, checking prices, checking delivery status
Only 25% of Americans think online shopping is convenient
Retailers lost $40 bln to theft in 2006
17% of Internet users bought digital content
Low-income Americans more worried about online credit card security than high-income
53% of Internet users banked online in September 2007
30% of online Americans posted a review in September 2007
59% of Americans shop at least twice a week
78% of online consumers spend 10+ minutes reading reviews
57% of men shopped for Valentine’s Day gift online
Fastest-growing Canadian Web categories in December 2007
51% of US travel was booked online in 2007
3.5% of US teens have a credit card in their name
Top US apparel retailers: eBay, LL Bean, Victoria’s Secret, Zappos
Fastest-growing Web categories in France in December 2007
99% of South Koreans buy online
85% of global online population shopped online
55% of German Internet users buy books online
45% of UK Internet users buy books online
44% of UK users bought DVDs online
US kids spend between $6-12 a month on digital content
41% of global online purchasers bought books in Q4 2007
33% used a search engine to find the best online store
Social shopping grew 8x in 2007
6th week of holiday shopping season most active in UK, France, Germany
9% of UK Christmas shoppers went to Amazon in 2007
57% of Americans still very concerned with credit card safety online
E-Commerce to reach $100 bln in India
82% shoppers in 2007 holiday season shopped online for gifts
44% of online shoppers consider themselves bargain hunters
Gift cards market worth $14 bln, prepaid cards market worth $81 bln
Travelers visit the travel website 2.5 times before purchase
UK online sales up 269% on Christmas Day 2007
Gift card sales near $100 bln in 2007
Mattresses to generate $11 bln by 2011 in the US
Sales up 3.6% between Thanksgiving and Christmas in 2007
Most respected US retailers in 2007: Overstock, Lowes, Ralph Lauren
43% of online shoppers look for low prices, 18% for free shipping
Online spending up 18% so far in 2007
44% of shoppers plan to spend $100-500 this holiday season
79% of Americans believe American products are safer
Most wanted items on Amazon wishlists
Holiday season shopping, 2006 vs. 2007
32% of small and medium retailers sell online
Top shopping sites on Thanksgiving Day
UK Internet sales up 29% in 2006, 13.9% of businesses sell online
46% of Americans to shop online on Monday, Nov 26th
$9.3 bln spent online so far, Black Friday spending up 22%
$257 bln worth of goods and services sold through auctions in 2006
Online retailers on average accept 2.6 payment options
62% of consumers read reviews online before purchasing
US holiday retail sales to reach $39 bln in 2007
70% of leisure travelers booking travel online
US e-commerce revenues to reach 33 bln in 2007
64% of US small businesses bank and shop online
88% of retailers plan to improve product detail pages
30% of US small businesses projecting their online sales to increase in the next 12-24 months
Top e-commerce sites: Amazon, WalMart, Target
90% of US households still buy paper greeting cards
Consumer travel sites earned $79 bln in 2006
53% of car shoppers start shopping online
Online book sales to rise 11% in 2007
34% of young online consumers prefer Paypal or similar services for payments
42% of US online shoppers use comparison engines
6% of 2006 sales were online sales
$18.3 bln worth of apparel and footwear sold online in 2006
69% of purchasers research online, 67% make purchases in physical stores
40% of online shoppers dissatisfied with return process
$9.6 bln worth of apparel sold online in 2006
Preferred payment systems in Germany: in advance - 85%, invoice - 55%, COD - 53%
What Germans buy online: physical goods - 80%, online services - 23%
Group travel to generate $175 bln by 2008
54% of US travel to be booked online in 2007
E-commerce spending in China reached $35.5 bln in 2006
46% of holiday shoppers got their ideas from window shopping
Online sales in holiday season 2006 week-by-week
E-commerce holiday spending from home up 30% in 2006
Fastest-growing e-commerce categories in 2006 holiday season
Top-selling categories in 2006 holiday season
E-commerce sales in November 2006
Top UK e-commerce sites: GUS, Amazon, Tesco
Most popular e-commerce sites in France: Grope PPR, CDiscount.com, Amazon
Top online retailers by customer satisfaction: Netflix, Amazon, LLBean, QVC, Apple
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78.2% of US online users made purchases on the Internet
Top 5 last minute holiday gifts
Top e-commerce sites in Germany: Web.de, Amazon, Otto
$24.8 bln worth of gift cards to be purchased in 2006
Buy.com Black Monday traffic up 54% in 2006
Teens spent $3 bln online in 2006
$11.7 bln spent online in January-November 2006
$25-30 bln worth of gift cards to be sold in 2006
$913 mln in e-commerce lost due to security concerns
40% of Americans have more than 10 people on their holiday lists
Top search terms for top e-commerce destinations
Black Friday sales up 6% in 2006
40% of US employees to do holiday shopping from work
90% of holiday shoppers consider free shipping the best incentive
E-commerce spending so far up 19% in 2006
Top-growing e-commerce categories in Q3 2006: consmer electronics, apparel
E-commerce spending reached $32.1 bln in Q3 2006
E-commerce spending reaches $79 bln in Q3 2006
Americans to spend $250 bln on holiday shopping
US e-commerce to earn $27 bln over the holiday season
75% of visitors to a slow e-commerce site will never shop on that site again
Top-growing shopping destinations: eBags, OfficeMax, LLBean
Holiday spending to grow 7.5% in 2006
62% of US small businesses expect a strong holiday season
US holiday sales to grow 6.7%
US consumer to spend $728 on holiday shopping in 2006
50% of online retailers expect their holiday sales to grow over 30% this year
76% of consumers believe online shopping is safe
US watch sales down 4.9% in 2005
77% of online shoppers read reviews from other users
$80.8 bln spent online in the first half of 2006
90% of travel purchases happen 1+ weeks after search
32 mln Brits to shop online by 2011
58% of parents will use online coupons for in-store purchases
2% of teens purchased alcohol online
Back to school shopping patterns for 2006
12% of all e-commerce payments in 2005 went through online payments systems
E-commerce generated $80.8 bln in the first half of 2006
64% of women and 60% of men shop online
$111 bln worth of products was checked out through self-checkout in 2005
Internet users 18-34 are 18% more likely to buy a car this year
UK online shoppers spend 1,744 pounds online every year
2 mln Americans shopped for groceries online in Q4 2005
$475 bln spent with store self-checkout machines

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