JupiterResearch names AmeriTrade the top online broker
Fact recorded on: July 27, 2005. Categories: General.
According to the JupiterResearch report, based on measures taken in Q4 2004, Ameritrade returned the strongest overall results, with the best returns in measures for both customer intensity (customer minutes per month) and hyper-usage (the percentage of highly engaged site visitors). Ameritrade’s high hyper-usage score suggests that its customer base has a greater percentage of active customers than the other surveyed firms. In terms of size, while Ameritrade gained a significant number of accounts through an aggressive acquisition strategy dating back to 2001, prior to the impending merger with TD Waterhouse, the firm still lags behind Fidelity in unique visitors and behind Fidelity and Schwab in number of accounts.
Latest General facts
- $4 bln spent on prepaid debit cards in 2008
- 3 bln person-to-person financial transactions in 2008
- European mobile services penetration to reach 135% by 2012
- Top movies in 2008
- 77% of Americans think media is making economic situation worse
- 1.3 mln fleet management systems deployed in Europe
- 7% of 401k assets are in lifecycle funds
- 20% of teens have sent naked or semi-naked photos of themselves
- Thin-film photovoltaics to generate $14 bln in 2015
- 41 mln Americans to travel more than 50 miles this Thanksgiving
- Why people switch credit cards
- Number of SBA loans down 30% in 2008
- 51% of US small business owners say business conditions deteriorated
- 44% of businesses rely on credit cards for financing
- UK population to reach 77 mln in 2060
- Average US company collects bills in 41 days
- Average American tips 19% at a restaurant
- 45.7 mln Americans uninsured in 2007
- 6% of US households with income average or above own a timeshare
- Virtual economies employ 400,000 people in 2008
- 62.7% of US employees choose PPO plan for their medical insurance
- Americans have 45 mln frequent-flyer credit cards
- Online political activity between Obama and McCain supporters
- Online political activities by age
- 37% of those who politically engaged online say the internet helps them feel more personally connected with the candidates
- Growth in political content sharing and creation since fall 2006
- 65% of online Obama’s supporters and 56% of online McCain’s supporters get political news online
- 35% of Americans think US will be the world science leader by 2028
- 55% of Republicans, 61% of Democrats, and 56% of independents look online for news about politics or the 2008 campaigns
- 36% of online Democrats, 21% of Republicans and 28% of independents have a profile on a social networking site
- Political News Consumers, 2004 vs. 2008
- 45% of online Democrats and 34% of Republicans go online
- 27% of internet users go online once a week to do something related to Presidential campaign
- 18% of Obama supporters likely to sign an online petition
- $8.5 bln lost to viruses and spyware in 2006-2007
- 35% of all adults have watched a politically related video
- 57% of Americans are into Summer Olympics
- Average US household credit card debt is $8,565
- Magazine ad revenues down 3.1% in the first half of 2008
- 60% of new house buyers consulted the internet during their search
- Research market shares
- 57% of US teens have a short attention span
- 53% of online Americans purchased music in 2007
- What people do when they start the process of looking for a place to live
- Online tools used by those who search for a place to live
- 27% of cell phone buyers said online information had a major impact on their decision
- Business-friendliest states: Delaware, Nebraska, Maine
- Newpaper digital ad revenues to reach $150 bln by 2011
- What people do when they look for a new place to live
- 5% of internet users who found a place to live discussed their new place or neighborhood in an online forum or community