How do online music buyers find out about new music?
Fact recorded on: July 12, 2008. Categories: E-commerce, Internet usage, Music.
| Ages 18-35 | Ages 36-50 | Age 51+ | |
| Going to the website of an artist, band, or record label |
41% | 38% | 30 |
| Listening to free streaming samples of songs online |
46 | 25 | 21 |
| Visiting an online store that sells music |
42 | 32 | 26 |
| Downloading music files to your computer |
42 | 24 | 14 |
| Listening to an internet radio station |
29 | 25 | 21 |
| Reading online reviews or blogs about songs and artists |
28 | 22 | 21 |
| Watching music videos online | 34 | 21 | 16 |
| Going to a MySpace profile of an artist, band, or record label |
31 | 13 | 8 |
| Receiving an email from a band, artist, or record company |
15 | 9 | 8 |
| Median number of online musicseeking activities |
3 | 2 | 1 |
| Number of cases (internet users) | 133 | 171 | 190 |
| Source: Pew Internet Project | |||
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