How dependent are sites on search engines in May 2008
Fact recorded on: July 7, 2008. Categories: Advertising, Internet usage, Search engines.
| Category | Traffic from search engines | Growth of search engine traffic | Traffic from Google | Growth of traffic from Google |
| Health and Medical | 45.76% | 3% | 30.86% | 5% |
| Travel | 34.81% | 11% | 24.26% | 21% |
| Shopping and Classifieds | 25.48% | 2% | 16.84% | 8% |
| News and Media | 21.70% | 7% | 14.53% | 10% |
| Entertainment | 24.33% | 17% | 15.76% | 22% |
| Business and Finance | 18.15% | 14% | 11.73% | 22% |
| Sports | 13.09% | 17% | 8.81% | 24% |
| Online Video | 29.94% | 37% | 20.78% | 52% |
| Social Networking | 16.50% | 18% | 9.98% | 21% |
| Source: Hitwise | ||||
Latest Advertising facts
- US newspaper ads to decline 22% in 2009
- US Internet ad revenues reached $6.1 bln in Q4 2008
- Top ad carriers in January, 2009
- Internet ads to reach $147 bln globally by 2012
- Online gaming advertising in November 2008
- Top ad carriers in December 2008
- US search ads down 8% in Q4 2008
- Top ad carriers in November 2008
- Most liked TV commercials in 2008
- Top US advertisers in traditional media in 2008
- Most effective product placements in 2008
- Top TV shows with product placement activity
- Spending by largest ad categories in Q1-Q3 2008
- Internet ad spending by top companies for Q1-Q3 2008
- 89% of small businesses fear search keywords might become too expensive
- By 2010 60% of F1K will have Web communities
- SMS advertising response rates
- 79% of Internet users have clicked on an ad
- Top 50 US ad carriers in October 2008
- Internet ads to genmerate $25.7 bln in the US in 2009
- Internet ad revenues reached $5.9 bln in Q3 2008, growth of 11%
- Top US ad carriers in September 2008
- 59% of men notice online ads
- Mobile marketing budget percentages to grow 150% by 2013
- Newpaper Web revenue down 2.4% in Q2 2008
- US Internet ad revenues reach $11.5 bln in the first half of 2008
- Negative ads up 100% in 2008 so far
- Growth of display ads by industry
- Top health sites by ad placements
- Top display advertisers in June 2008
- Top display ad sites in June 2008
- Top online apparel advertisers in April 2008
- 74% of all e-mail in Q2 2008 was spam
- Top Russian Internet advertisers: Ford, MTS, Megafon, GM, Vympelkom
- 30% of online ads was sold through ad networks in 2007
- Top US search sites in May 2008
- Worldwide spending on Internet ads will total $65.2 bln in 2008
- Central European ad market to grow 42.1%
- Online ad spend for 2008 Olympics to reach $100 mln
- Top ad carriers in June 2008
- 20% of television viewing now occurs online
- Global spending on Internet ads will total $65.2 bln in 2008
- Top online ad campaigns by fast food chains
- Google has 77.4% of US search ad market
- Magazine ad revenues down 3.1% in the first half of 2008
- 15% of consumer time is spent online, 9% of ad budgets are currently online
- Top US advertising carriers in May 2008
- How dependent are sites on search engines in May 2008
- Online ad spending to reach $43.4 bln by 2013
- By the end of 2008 online ads will attract 10% of global ad spending