Cyber Monday spending, 2008 vs 2007
Fact recorded on: December 13, 2008. Categories: E-commerce.
| 2007 | 2008 | Growth | |
| Dollars (mln of $) | $733 | $846 | 15% |
| Number of Buyers, 000 | 7,585 | 9,254 | 22% |
| Dollars per Buyer | $96.62 | $91.43 | -5% |
| Average Transaction Value | $53.89 | $55.76 | 3% |
| Transactions per Buyer | 1.79 | 1.64 | -9% |
| Source: comScore | |||
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