IT Facts for WWW

Top social networking sites in Japan in June 2008

June 2007 June 2008 % Change
Total Internet 53,716 56,220 5
MIXI.JP 12,367 12,738 3
MYSPACE.COM 1,137 1,245 10
Orkut N/A 638 N/A
FACEBOOK.COM 172 538 213
Gree 531 455 -14
Source: comScore

Top video sites in UK in March 2008

Property Viewers, 000 Videos per Viewer
Total Internet 27,406 127.7
Google Sites 20,727 81.1
BBC Sites 6,318 6.7
Fox Interactive Media 5,450 5.5
Microsoft Sites 4,821 5.2
Yahoo! Sites 3,720 5.4
Viacom Digital 2,272 6.0
DAILYMOTION.COM 1,773 8.8
Disney Online 1,603 8.7
FACEBOOK.COM 1,560 3.3
Metacafe 1,556 8.4
Source: comScore

Asia-Pacific Internet search market in April 2008

Country Users, 000 Searches, mln Searches Per Searcher
China 82,814 6,233 75.3
Japan 60,050 6,160 102.6
India 21,817 1,209 55.4
Korea 20,660 2,139 103.5
Taiwan 9,880 698 70.7
Australia 8,707 851 97.7
Malaysia 7,082 385 54.3
Hong Kong 2,910 256 88.1
Singapore 1,689 170 100.9
New Zealand 1,644 146 88.5
Source: comScore

Top video sites in UK in March 2008

Property Videos, 000 Share of Videos
Total Internet 3,500,627 100.0
Google Sites 1,681,887 48.0
BBC Sites 42,417 1.2
Fox Interactive Media 29,748 0.9
Microsoft Sites 25,287 0.7
Yahoo! Sites 19,975 0.6
DAILYMOTION.COM 15,590 0.4
VEOH.COM 15,070 0.4
Disney Online 13,893 0.4
Viacom Digital 13,528 0.4
Metacafe 13,090 0.4
Source: comScore

39% of US households will rent videos online by 2012

By 2012, Research & Markets forecasts that 90% of US households will have access to broadband, with 94% of these individuals watching online video—this is up from an estimated 77.8% of broadband users in 2008 watching online video. Worldwide online video revenue is expected to eclipse $4.5 bln by 2012. By 2012, 39% of adults in the US are expected to have purchased or rented online video. 42.8% of US respondents to this survey still favor physical discs with packaging when purchasing movies. By 2012, the company anticipates the online video market to eclipse $4.5 bln, growing from $1.2 bln (CAGR of 39%) in 2007.

Top Web companies in June 2008

Brand Audience, 000 Time Per Person
1. Google 120,496 1:17:09
2. Yahoo! 113,187 3:06:57
3. MSN/Windows Live 99,747 2:05:25
4. Microsoft 93,786 0:40:11
5. AOL Media Network 91,167 3:35:11
6. YouTube 71,398 0:55:59
7. Fox Interactive Media 70,039 2:04:36
8. Wikipedia 52,747 0:21:01
9. eBay 52,509 1:51:34
10. Apple 49,911 1:08:33
Source: Nielsen

What Web sites people visit on mobile phones

Brazil Russia India China US Europe
1 Email (57%) Entertainment (34%) Games (38%) Entertainment (55%) Email (65%) Email (46%)
2 Music (27%) Search (29%) Email (33%) Games (36%) Weather (41%) Search (25%)
3 Entertainment (25%) Email (24%) Entertainment (21%) Music (31%) Search (29%) News/Politics (24%)
4 Games (18%) Music (24%) Music (18%) News/Politics (26%) News/Politics (26%) Weather (24%)
5 News/Politics & Movies (tied 12%) Games (24%) Sports (15%) Business/Finance (18%) City Guides/ Maps (24%) Sports (22%)
Source: Nielsen

Virtual economies employ 400,000 people in 2008

In 2008 the virtual game economy employs 400,000 people who earn an average of $145 per month, creating a global market worth about $500 mln, according to Professor Richard Heeks from the University of Manchester. 80% of virtual game workers are based in China.

Fifteen most buzzed-about athletes

Athlete Sport Country
1.Michael Phelps Swimming United States
2.Yao Ming Basketball China
3.Kobe Bryant Basketball United States
4.LeBron James Basketball United States
5.Dara Torres Swimming United States
6.Shawn Johnson Gymnastics United States
7.Laure Manaudou Swimming France
8.Kerri Walsh Beach Volleyball United States
9.Katie Hoff Swimming United States
10.Misty May-Treanor Beach Volleyball United States
11.Yi Jianlian Basketball China
12.Park Tae-Hwan Swimming South Korea
13.Grant Hackett Swimming Australia
14.Natalie Coughlin Swimming United States
15.Nastia Liukin Gymnastics United States
Source: Nielsen

Gymnasts ranked by online buzz

Athlete Country Index
1.Shawn Johnson United States 100
2.Nastia Liukin United States 43
3.Jiang Yuyuan China 16
4.Anna Pavlova Russia 11
5.Yang Yilin China 11
6.Steliana Nistor Romania 8
7.Ksenia Semenova Russia 3
Source: Nielsen

Web site categories with heavy reliance on search engine traffic, June 2008

Category Traffic from Search Engines, June-08 Growth in Traffic From Search Engines, June-08 - June-07 Traffic from Google, June-08 Growth in Traffic From Google, June-08 - June-07
Health and Medical 45.52% 3% 31.08% 6%
Travel 34.38% 9% 24.41% 19%
Shopping and Classifieds 25.31% 1% 17.10% 9%
News and Media 21.20% 5% 14.52% 12%
Entertainment 24.07% 16% 15.87% 23%
Business and Finance 18.44% 12% 12.18% 23%
Sports 13.48% 14% 9.21% 21%
Online Video* 29.84% 39% 20.96% 56%
Social Networking* 16.63% 18% 10.35% 23%
Source: Hitwise

US visits to social networking sites in June 2008

Rank Name Domain Jun-08 May-08 Jun-07 Growth
1 MySpace www.myspace.com 71.92% 72.73% 77.42% -6%
2 Facebook www.facebook.com 16.91% 16.24% 11.60% 40%
3 myYearbook www.myyearbook.com 1.54% 1.40% 0.33% 318%
4 Tagged www.tagged.com 1.08% 1.00% 0.69% 45%
5 Bebo www.bebo.com 1.05% 0.90% 1.52% -41%
Source: Hitwise

Top search query generators in UK in June 2008

Domain June-08 May-08 June-07
Search Engine June-08 May-08 June-07
Google Properties 87.34% 87.30% 79.48%
Google Search 87.81% 88.91% 78.55%
Yahoo! Properties 4.00% 4.09% 7.67%
MSN Search 6.72% 5.52% 14.68%
Microsoft Properties 3.72% 3.72% 5.74%
Yahoo! Search 3.93% 4.03% 5.28%
Ask Properties 3.14% 3.07% 4.59%
Source: Hitwise

Time spent on social networks in June 2008

Rank Name Domain Jun-08 Jun-07 Growth
1 MySpace www.myspace.com 31m12s 32m24s -4%
2 Facebook www.facebook.com 21m06s 14m56s 41%
3 MyYearbook www.myyearbook.com 30m31s 23m50s 28%
4 Tagged www.tagged.com 24m15s 23m54s 1%
5 Bebo www.bebo.com 30m44s 31m41s -3%
Source: Hitwise

Traffic to Apple.com after iPhone and iPhone 3G launches

4 Weeks ending 06/23/07 4 Weeks ending 07/05/08
Age Traffic share Age Traffic share
18-24 32.22% 18-24 34.75%
25-34 21.45% 25-34 19.69%
35-44 22.05% 35-44 18.54%
45-54 15.35% 45-54 16.69%
55+ 8.92% 55+ 10.33%
Income Traffic share Income Traffic share
<$30,000 20.83% < $30,000 20.17%
$30,000 - $59,999 27.47% $30,000 - $59,999 27.38%
$60,000 - $99,999 27.02% $60,000 - $99,999 27.36%
$100,000 - $149,999 13.18% $100,000 - $149,999 16.45%
> $150,000 11.50% > $150,000 8.64%
Gender Traffic share Gender Traffic share
Male 51.51% Male 50.77%
Female 48.49% Female 49.23%
Source: Hitwise

Online political activities by age

Online political activities by age 18-29 30-49 50-64 65+
Watched campaign commercials online 37% 28% 26% 24%
Watched candidate speeches or announcements online 35 29 20 19
Watched interviews with candidates online 35 27 20 21
Watched online video that did not come from a campaign or news organization 35 25 20 14
Watch video online of the candidate debates 33 23 17 16
Posted your own political commentary or writing 12 5 3 2
Source: Pew Internet Project

Who visits online banking sites in Canada

Online banking sites % Reach Pages per Visitor Visits per Visitor
Total Audience 64.6 121 10.2
Persons - Age
Persons: 18-24 65.3 126 9.9
Persons: 25-34 75.6 15 10.4
Persons: 35-44 73.9 122 10.5
Persons: 45-54 73.3 157 12.1
Persons: 55-64 66.0 129 11.0
Persons: 65+ 58.6 109 10.3
Source: comScore

Top US domains by traffic in June 2008

Rank Website Market Share
1. www.google.com 5.92%
2. www.myspace.com 5.05%
3. mail.yahoo.com 5.00%
4. www.yahoo.com 4.09%
5. mail.live.com 2.44%
6. www.ebay.com 1.73%
7. search.yahoo.com 1.62%
8. www.msn.com 1.24%
9. www.facebook.com 1.19%
10. www.youtube.com 0.89%
11. www.gmail.com 0.69%
12. images.google.com 0.55%
13. www.wikipedia.org 0.47%
14. mail.aol.com 0.42%
15. search.msn.com 0.42%
16. address.yahoo.com 0.38%
17. www.pogo.com 0.37%
18. www.craigslist.org 0.36%
19. my.yahoo.com 0.35%
20. www.aol.com 0.34%
Source: Hitwise

Growth in political content sharing and creation since fall 2006

What do users do online Fall 2006 Spring 2008
Forward or post someone else’s political commentary or writing 5% 11%
Sign up to receive email from the candidates or campaigns 3 9
Forward or post someone else’s political audio or video recordings 3 6
Posted your own political commentary or writing to an online newsgroup, website or blog 3 5
Contributed money online to a candidate 2 6
Source: Pew Internet Project

Top 5 online video US sites, May, 2008

Rank Name Domain May-08 May-07 Growth
1 YouTube www.youtube.com 75.43% 59.95% 26%
2 MySpaceTV www.myspacetv.com 9.01% 16.06% -44%
3 Google Video video.google.com 3.73% 7.80% -52%
4 Yahoo! Video video.search.yahoo.com 1.92% 2.77% -31%
5 Veoh www.veoh.com 1.13% 0.86% 32%
Source: Hitwise

Top social networks in UK

Rank Name Domain Jun-08 May-08 Jun-07 Growth
1 Facebook www.facebook.com 45.29% 42.88% 15.75% 172%
2 Bebo www.bebo.com 25.04% 26.82% 33.50% -20%
3 MySpace www.myspace.com 14.75% 15.28% 29.37% -48%
4 Windows Live Spaces spaces.live.com 1.59% 1.49% 82.00% -98%
5 Friends Reunited UK www.friendsreunited.co.uk 1.55% 1.44% 2.64% -45%
Source: Hitwise

74% of all e-mail in Q2 2008 was spam

In Q2 2008, 74% of all mail received was spam. In Q2 2008, Turkey became the country with most zombie computers (11% of the global total), followed by Brazil (8.4%) and Russia (7.4%). The USA, which in the Q1 2008 accounted for 5% of all zombies, is now in ninth place with just 4.3% of the total. Google Adwords has been at the center of one of the most notable attacks over the last quarter, PandaLabs says. This Google service had been used previously to launch phishing attacks and the trend continues. This type of attack uses social engineering to trick users into revealing confidential details (bank account numbers, passwords, etc.).

Premium Internet video to generate $6 bln by 2013

TV-based Internet video receivers and connected consumer electronics platforms will drive transactional revenues for premium Internet video services past $6 bln. U.S. consumers will spend over $6 bln for Internet video services by 2013, with direct-to-TV videos accounting for 75% of that revenue, according to Parks Associates.

Top Russian Internet advertisers: Ford, MTS, Megafon, GM, Vympelkom

Mindshare Interaction published a list of top advertisers in Internet sector in Russia Federation, compiling the data for the first half of 2008. Ford Motor Co led the way with $4.6 mln spending, followed by Russian mobile operators MTS and Megafon, then by US automaker General Motors, another mobile operator Vympelkom OAO, automakers PSA Peugeot Citroen, Nissan, electronics conglomerate Samsung, Honda and Procter & Gamble. Total Internet spending by top 10 advertisers in .ru sector of the Internet spent $20 mln total in the first 6 months of 2008.

Political activities of US Internet users as compared to total population

Election-related activities All adults Internet users
Watched campaign commercials online 22% 29%
Watched video online of candidate
speeches or announcements
20 27
Watched video online of interviews
with the candidates
19 26
Watched video online that did not come
from a campaign or a news organization
18 25
Watched video online of the candidate debates 17 23
Read a candidate’s position
paper on an issue online
16 22
Read the full text of a candidate’s speech online 9 12
Source: Pew Internet Project