40% of SEOs missing out by using only Google or Yahoo!

Feb 28

40% of SEOs missing out by using only Google or Yahoo!

Search engines

40% of search marketers are missing out by using only Google and/or Yahoo! for their campaigns, JupiterResearch says. One-third of sophisticated marketers find that adding new search engines drive up their clicks. 19% of search marketers make the cut as sophisticated - the ones using the technology to enable testing and expansion.

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US search engine market shares in October 2008
Traffic from Google and other search engines to specific Web categories in October 2008
2% of Web searches are health-related
Top search engines in China in September 2008
Top search engines in September 2008
Leading US search engines in the US in September 2008
Top search terms in September 2008
Top automotive searches in September 2008
Top aviation search terms in September 2008
Top dating search terms in September 2008
Top education search terms in September 2008
Top fashion search terms in September 2008
Top food search terms in September 2008
Fastest-growing searches in September 2008
Top search engines in Germany in July 2008
53% of men search on a typical day in 2008
49% of users use search engines on a typical day in 2008
Who got traffic from Google and other search engines in August 2008
Mobile searchers across different countries in June 2008
Top search engines in Asia-Pacific in July 2008
Top search sites in August 2008
Top mobile search engines in June 2008
Growth among US search engines in August 2008
Top organic search results and paid clicks
Asian search market by country in July 2008
Who gets traffic from paid search
Top fashion search terms in July 2008
Fastest-growing searches in August 2008
Top food search terms in August 2008
Top fashion search terms in August 2008
Top education search terms in August 2008
Top dating search terms in August 2008
Top aviation search terms in August 2008
Top automotive searches in August 2008
Leading Search Engines in the US in August 2008
US search engine market in August 2008 compared to August 2007
Top dating search terms in July 2008
Top food search terms in July 2008
Top education search terms in July 2008
Top aviation search terms in July 2008
Top search engines in India in June 2008: Google, Yahoo!, Ask, MSN, Rediff
Top automotive search terms in July 2008
Top search engines in July 2008
Top search terms in July 2008
Top US search engines in July 2008
Top UK search engines in June 2008
Search growth in July 2008
India search market in June 2008
Top search engines in July 2008
Top search engines in Asia-Pacific in April 2008
Asia-Pacific Internet search market in April 2008
Top iPhone-related search terms in April 2008
Top US search engines in June 2008
Top food search terms in June 2008
Top lifestyle search terms in June 2008
Web site categories with heavy reliance on search engine traffic, June 2008
Top dating search terms in June 2008
Top aviation search terms in June 2008
Top search query generators in UK in June 2008
Top automotive search terms in June 2008
Top search engines in June 2008
Top search engines in Australia in June 2008
Top iPhone-related search terms in June 2008
Top search terms in June 2008
Top US domains by traffic in June 2008
Top education search terms in June 2008
Top US search sites in May 2008
Top US search engines in June 2008
Top banking-related searches in Q1 2008
Top US search engines in May 2008
Google has 77.4% of US search ad market
Online tools used by those who use the internet in their housing search
Top US search engines in May 2008
Leading search engines in May 2008
29% of new house buyers believe online information helped them get a better price on their house or apartment
Top food search terms in May 2008
What do people do when they start looking for a place to live?
Top lifestyle search terms in May 2008
39% of cell phone buyers research phones on the internet
Top education search terms in May 2008
Top search sites in April 2008
Top dating search terms in May 2008
Top aviation search terms
Top search terms in May 2008
Top automotive search terms
Fastest-growing search terms in May 2008
Top US search engines in May 2008
How dependent are sites on search engines in May 2008
Top search engines in UK in May 2008
US search engines share in May 2008
Top food-related search terms
60% of new house buyers consulted the internet during their search
Top lifestyle search terms
Top UK search engines in April 2008
US search queries in April 2008
Top search engines in April 2008
Top 10 fastest-growing search terms in April 2008
Top search terms in April 2008: myspace, ebay, myspace.com
Top airline searches
Top US search engines in April 2008
Who got traffic from search engines in April 2008
Top airline searches
Top education search terms
Top dating search terms
European search market by country - Finns are the most inquisitive
Top European Search Engines in March 2008
Leading US search engines in April 2008
Top 10 automotive search terms
Top search engines in March 2008
What people do after seeing an ad with an URL
Fastest-growing search queries in March 2008
Most commonly searched health conditions in February 2008
Top dating searches
Most commonly searched prescription brands in February 2008
Top fashion searches
Top 10 search providers for March 2008 in US
Top food searches
Top search terms in March 2008
Top auto searches
Top 10 airline searches
Top search engines in March 2008
Search ads grew by 39% in UK in 2007
Top search engines according to search queries, March 2008
17.2 bln Yellow Pages searches in 2007
36% of search engine users click on news search results
Fastest-growing Web categories in Canada in February 2008
68% of search engine users click on a first page search result
Top UK Web sites in February 2008
68% of users switch query or search engine after reviewing the 1st page of results
43% of search engine users clicked on image search results
Top food searches
39% of search engine users link search result placement to company prominence
Top fashion searches
Top overall searches
68% of search engine users click on the 1st page of result
Top auto searches
Top science search terms
Top dating searches
Top downstream industries in January 2008
Top search engines in January 2008
Top financial search terms in January 2008
Top Downstream Search Engines in January 2008
Top Upstream Search Engines in January 2008
Top search engines in February 2008
Mobile search to generate $4.8 bln by 2013
84% of Internet users search, 83% use maps
Top search engines in February 2008
22.17% of traffic to travel sites in February 2008 was from Google
Google had 66.44% of all US searches in February 2008
Top Web sites in Japan in January 2008
Top 10 search terms in January 2008
Top search engines in January 2008
Google had 65.98% US share in December 2007
43.74% of Web traffic to health sites is from search engines
43% of Web users cannot find commercial information online
Top US search Engines in January 2008
Global ad market reached $600 bln in 2007, 7.4% of it was Internet
Top search engines in December 2007
46.1 mln mobile searchers in the US
41% of online users used the Web to self-diagnose or self-treat a condition
34% of health searchers use social media to find useful information
59% of adults use online resources to obtain health information
66% of Americans used search engines for health information
27.1 mln users do local searches
Click fraud at 16.6% in Q4 2007
60% of users search online health resources at least monthly
Top US search engines in December 2007
14% of health searchers turn to social networks
Top US search engines in December 2007
38% of marketers think search ads have the best ROI
Top search engines in December 2007
33% used a search engine to find the best online store
Medical searches done online
Top search engines in China in Q4 2007
Top search engines in December 2007
Top search engines in December 2007: Google, Yahoo!, MSN+Live
Search queries in December 2007
9.6 bln searches in December 2007
57% of online users navigate their favorite sites from the home page
Local ads to grow at 13% a year
59% of online Americans looked up health information on the Web
Top search engines in November 2007
47% of users have searched for information about themselves online
Top Ukrainian search engines: Google, Yandex, Rambler
Popular holiday tech product searches
Top search engines in September 2007
Top global search engines: Google, Yahoo!, Baidu, MSN, NHN
Top credit-related search terms
Chinese search engine market in Q2 2007: Baidu - 58.1%, Google - 22.8%
Top search engines in August 2007: Google, Yahoo!, MSN
Financial services, automotive and health vertical search spending to reach $3.4 bln by 2011
71% of Internet users stick to search engine they like
57% of US women use search engines before shopping offline
Top Harry Potter searches
Top search engines in July 2007
54% of Internet users use search engines daily
Top search engines in June 2006: Google - 52.7%, Yahoo! - 20.2%
Top wedding-related search terms
160 mln seeked health information online
58% of SMBs rate Google ads effective, 32% say their Yahoo! ads are effective
636,155 dental tourism searches in June 2007
Health searchers trust relevance, not authority
Korean search engine market shares
Top iPhone-related searches
Top search engines in May 2007
Only 0.6% of first page results are the same across search engines
Search engine market shares in April 2007
Top search engines in March 2007
Top search engines in May 2007: Google - 64.13%, Yahoo - 21.26%
Top search engines in February 2007: Google - 55.8%, Yahoo! - 20.7%
Top search destinations for Valentine Day searchers
Top search engines in January 2007: Google - 53.7%, Yahoo! - 22.7%
Spending on search engine keyword ads to reach $10 bln by 2010
Top search engines in December 2006: Google, Yahoo!, MSN
Top medical topics researched by Internet users
66% of searchers for medical information look for drug side effects
Top search engines in September 2006: Google - 49.6%, Yahoo! - 23.9%, MSN - 8.8%
Top search engines in September 2006: Google - 50%, Yahoo! - 23.4%
Top search engines in September 2006: Google - 45.1%, Yahoo! - 28.1%, MSN - 11.9%
Top search engines in August 2006: Google - 50.2%, Yahoo! - 24%
What cancer searchers are looking for
Cancer-related online searches
Online Yellow Pages shares: Yahoo! - 23.9%, Verizon - 20.1%
Search engines generate 58% more referrals than portals
Local search shares: Google - 29.8%, Yahoo! - 29.2%, Microsoft - 12.3%
60% of weight loss researchers look for information on the Web
Search engine shares in August 2006: Google - 44.1%, Yahoo! - 28.7%
Search engine shares in July 2006: Google - 43.7%, Yahoo! - 28.8%
Conversion on pay-per-click ads is at 3.4%
Chinese search market shares
Paid local search to generate $1.8 bln in 2007
Top MySpace-related searches
77% of home buyers used the Internet for home searching
6.4 bln searches in June 2006
Search engine shares in June 2006: Google - 44.7%, Yahoo! - 28.5%, MSN - 12.8%
19 mln people go online to find products daily
Top search engines in June 2006: Google - 49.4%, Yahoo! - 23%, MSN - 10.3%
Only 21% of search engine marketing buyers are completely satisfied with their agency
Top Tour de France queries
Top search engines in May 2006: Google - 49.1%, Yahoo! - 22.9%, MSN - 10.6%
71% of Internet users use search engines for health-related information
Enterprise search to generate $2.6 bln by 2010
7% of doctors recommend Google, 4% recommend Yahoo!
Top travel brand searches in May 2006: map quest, mapquest.com, travelocity
Top retail brand searches: ebay, walmart, ebay.com, target
Search engine shares in May 2006: Google - 59.3%, Yahoo! - 22%, MSN - 12.1%
In 12 months Google searches grew 34%, Yahoo! searches up 27%
Top search engines in April 2006: Google - 50%, Yahoo! - 22%, MSN - 11%
April 2006 search engine market shares: Google - 43.1%, Yahoo! - 28%, MSN - 12.9%
1% of Google searches lead to eBay

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